Insight & Inspiration

When you've got a gorgeous and flattering special occasion dress, if you're like us you long to be able to wear it more often! That's exactly why we created Piccadilly, an everyday version of our stunning vintage inspired Ritz Gown. Sharing the same beautiful bodice detailing and stunning neckline, now paired with an eminently wearable knee length skirt with a slightly more A-line kick to it. Of course, it also has pockets!

We've chosen to use another gorgeous floral print from Liberty of London for this floaty dress, this time in viscose as it provides a beautiful handle and drape.

If you're a fan of Liberty floral prints, discover more of our range here.

Also available: Navy Blue

Detailed Description

Designed and manufactured in London. All the garments in our own range are produced by small businesses locally. We are proud to tell people our garments are made in Britain and are good quality clothes that will last.

It's a pleasure to once again be using prints by Liberty of London for this beautiful dress, this time in the delicate 'Bell Flower' design from their heritage collection. Featuring green, yellow, pink and chestnut shades it's a breeze to accessorise! Amazing for daytime picnics with friends or on a summery stroll through your favourite stomping ground. Throw on an Emmy cardigan for when it's cool to keep the timeless feel. 

A nipped in waist, shoulder yokes and gathering under the bust mean this dress has all those flattering vintage details we love. The elegant capped sleeves balance out the bodice and truly compliment the feminine shape, while a handy side zip ensures you don't need any help getting in and out! The light and delicate material means the skirt billows beautifully as you walk and twirl. Dance class anyone?

If you're in need of a glamorous evening dress, why not take a look at our Ritz Gown, which shares many of the same great design features.

Why not read our blog post on our Piccadilly dress here for more pictures.

Composition: 100% viscose, machine washable at 40 degrees or below.

Size & Fit Expertise

Made to fit and flare, this dress is designed to be a relaxed fit which looks stunning on a variety of shapes and sizes. Our Own Range is designed with bigger boobs in mind but the gathering detail will also flatter smaller busts. 

Approximate waist measurements: 

UK 8: 29"
UK 10: 30"
UK 12: 33"
UK 14: 34"
UK 16: 36.5"
UK 18: 39"

Delivery & Returns


COVID-19 TEMPORARY INTERRUPTION OF SERVICES. We are currently dispatching Monday-Friday. Please be aware there could be a delay to your delivery due to the higher demand Royal Mail are currently dealing with. Any questions email

FREE UK DELIVERY on orders over £100. Royal Mail delivery within 10 working days.

If you would like your item sooner please note our same day despatch deadline is 2pm and select your preferred service accordingly. We offer both DHL and Royal Mail services. 

FREE N. AMERICAN DELIVERY on orders over £300. DHL delivery within 5 working days.

INTERNATIONAL DELIVERY Choose your preferred service from the list available:

  • Royal Mail: Europe 3-5 working days, rest of world 5-7 working days
  • DHL: Delivery available by the end of the next working day to most major cities worldwide
  • N.B. Working days are set by Royal Mail in the UK and the local Mail provider in your area

All orders will require a signature upon delivery.

Orders are despatched from our London shop. Please note our cut-off for same day despatch, via any service, is 2pm. If you have any queries call us during shop opening hours 11am - 7pm Monday to Saturday +44 207 636 8922.

14 DAY REFUND OR EXCHANGE check our full Terms and Conditions 


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